Image du cas client La Mordue

La Mordue

Art Direction, Website
Date 09/2019

The Hard Cider, La Mordue, is a tart and refreshing alcoholic beverage made from 100% French apples. We were chosen to redesign and develop the website, www.lamordue.fr, and for the creation of Brand Content for their social networks, as well as various curated cocktail videos.

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Website Art Direction and animation

The brand identity of La Mordue is urban culture, street art, street food, festivals, and more. We proposed Artistic Direction that recreated this universe through large inspiring photos, statement textures and a set of immersive animations.

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Poster de la vidéo
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Poster de la vidéo
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Poster de la vidéo
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Projet de site internet La Mordue Hard Cider par Purée Maison

Responsive : a website adapted to mobiles et tablets

Today, 67% of users are consulting the website www.lamordue.fr via their mobile devices. Since this is the case, we took special care to optimize the mobile user experience.

la-mordue-hard-cider-site-mobile-1 la-mordue-hard-cider-site-mobile-2

Home page webdesign

After a preliminary design and research phase, we designed a home page for the website, as well as a new graphic charter for all of the pages.

la mordue hard cider page accueil

Awards and Recognitions

Our website www.lamordue.fr has won 5 awards:
- Website Of The Day at CSS Design Awards
- Honorable Mention on Awwwards
- UX Design Award on CSS Design Awards
- UI Design Award on CSS Design Awards
- INNOVATION Design Award on CSS Design Awards

awards la mordue puree maison
la mordue hard cider cocktail

Brand Content for social networks

In order to showcase La Mordue as a source of inspiration for the best French bartenders, we produced a series of videos of cocktail recipes. These videos were then broadcast on the brand's various social networks.

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Next project : La Montgolfière
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acceder au cas client La Montgolfière
acceder au cas client La Montgolfière
acceder au cas client La Montgolfière
acceder au cas client La Montgolfière